MBA 683 E-Business Technology --

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Class Schedule 

Class 1--August 27

Introduction and Basics

• Introduction and Overview tch0827.ppt
• Basic Internet Technology bit0124.ppt
• Just Enough Networking jen0915.ppt

Handouts

• Often, the bells and whistles backfire by Rebecca Clay, Monitor on Psychology
• Printed syllabus from whole-syllabus.php http://www.ehrlichorg.com/01f-tech/whole-syllabus.php
• The Essentials of MLA Style by Joseph Trimmer, Houghton Mifflin, 1996, pg 14-17

Class 2--September 3

Labor Day--no class

Class 3--September 10

Navigation and Data Modeling

• Announcements tch0910.ppt
• Data Modeling mod0129.ppt
• Web Site Navigation nav0207.ppt

Handouts

• Chapters 2, 3, 9 from The MIT Guide to Teaching Web Site Design by Barrett, Levinson and Lisanti, MIT Press, 2001.

Assignments due

• Evocative Writing
• Project Ideas

Class 4--September 17

Web Page Design

• Announcements tch0917.ppt
• Web Page Design Web_Page_Design_09-14-01.ppt

Assignments due

• Project Proposal
• Testing Your Writing

Class 5--September 24

Database Programming

• Announcements tch0924.ppt
• Database Design dbd0918.ppt
• Database Programming pdb0918.ppt
• E-Commerce Trust tst0914.ppt

Assignments due

• Personal DB Part I

Class 6--October 1

Scorecard.org

• Announcements tch1001.ppt
• Guest: Dave Abercrombie, GetActive.com http://wimpy.arsdigita.com/public/presentation-top.adp?presentation_id=51683&user_id=10323

Assignments due

• Personal Web Site

Class 7--October 8

DB Backed Web Pages

• Announcements tch1008.ppt
• Programming Database Backed Webs & PHP php1006.ppt

Assignments due

• Personal DB Part II

Class 8--October 15

DB Web II, E-B Infrastructure

• Announcements tch1015.ppt
• Database Backed Webs II dbw1014.ppt
• E-Business Infrastructure inf1014.ppt
• Internationalization int0308.ppt

Handouts

• E-Infrastructure: Opening the Hood Chapter 5 of The Seven Steps to Nirvana by Sawhney & Zabin, McGraw Hill, 2001

Class 9--October 22

DB Web III, Usability

• Announcements tch1022.ppt
• Usability Testing usr0308.ppt
• Database Backed Web III cok1022.ppt
• Refer-A-Friend raf0405.ppt
• Viral Marketing vir1009.ppt

Assignments due

• Team Web Site
• Project Status Report

Class 10--October 29

AudioBasket.com, Vendors

• Announcements tch1029.ppt
• Guest: John Vlahos, AudioBasket.com usf_talk.ppt

• T1: Supply Chain Management--Manugistics
• T2: Collaborative Design--Agile Software

Assignments due

• Personal DB Part III

Class 11--November 5

XML, Personalization, Vendors

• Announcements tch1105.ppt
• XML xml1025.ppt
• Personalization per1105.ppt

• T3: Content & Catalog--Requisite Technology
• T4: Configurators--Trilogy
• T5:Marketplace platform--VerticalNet

Handouts

• XML and how it will change the Web by Doug Tidwell, IBM developerWorks November 1999 http://www-106.ibm.com/developerworks/xml/library/xml-web/index.html?dwzone=xml
• Web Site Personalization by Willy Chiu, IBM February, 2000 http://www7b.boulder.ibm.com/wsdd/library/techarticles/hvws/personalize.html

Class 12--November 12

Security, Vendors

• Announcements tch1112.ppt
• Security sec1030.ppt
• Risk Management rsk1026.ppt

• T1: Direct Sales--ATG
• T2: Indirect Sales—ChannelWave

Handouts

• Ch 1 & 2 of The Data Warehouse Toolkit by Ralph Kimball, Wiley 1996

Class 13--November 19

Usability Testing Festival (McLaren Lab)

• Announcements tch1119.ppt

• T3 Logistics--Celarix

Assignments due

• Usability Testing Plan

Class 14--November 26

Business Intelligence, Vendors, Projects I

• Announcements tch1126.ppt
• Business Intelligence ddw1105.ppt

• T4: Customer Relationship Management—Blue Martini
• T5: Customer Analytics and Marketing—E.piphany
• T1 Project Presentation

Assignments due

• Project Presentations (Team 1)

Class 15--December 3

Project Presentations II

• Announcements tch1203.ppt

• T2 Project Presentation
• T3 Project Presentation
• T4 Project Presentation
• T5 Project Presentation

Assignments due

• Final Report (Team 1)
• Project Presentation (Team 2-5)

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© 2001 by Chuck Ehrlich, all rights reserved.  Comments to webmaster.  Updated on August 27, 2001.