MBA 689 E-Business Planning/Strategy --

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Class Schedule 

Class 1--January 27

Intro and Overview

• Intro and Overview pln0127.ppt
• Opportunity Evaluation opt0126.ppt

Handouts

• Course Syllabus as of 1/27 http://www.ehrlichorg.com/03s-plan/whole-syllabus.php
• New Rules for the New Economy, Kevin Kelly, Wired, September 1997 http://www.wired.com/wired/archive/5.09/newrules_pr.html
• USF SOBAM 2003 International Business Plan Competition information http://www.usfca.edu/sobam/nvc/

Class 2--February 1

Executive Summary Working Session

• Announcements pln0201.ppt

Handouts

• Executive Summary Review instructions and summaries

Class 3--February 3

Financial Planning

• Announcements pln0203.ppt
• Financial Planning fin0203.ppt
• Cap Table Spreadsheet cap0203.xls
• Mac's Machine Shop Example Spreadsheet mac0203.xls

Handouts

• Your Elevator Pitch by Dustin Dummas, SD Forum News, Oct/Nov 2002 http://www.sdforum.org/p/art.asp?PID=266&SID=5&ArticleID=192
• Attracting Investors to Your Business by Dustin Dumas, SD Forum News, April & May 2002 http://www.sdforum.org/p/art.asp?PID=266&SID=5&ArticleID=164
• Who's in charge of e-business? by Mick Calder, E-Business Journal Summer 2002
• The unexpected return of B2B by Hoffman et. al., The McKinsey Quarterly, 2002 Number 3 http://www.mckinseyquarterly.com/article_abstract.asp?ar=1210&L2=24&L3=47
• Surviving the Shakeout from Knowledge@Wharton http://knowledge.wharton.upenn.edu/articles.cfm?articleid=678&catid=12
• A Stealthier Way to Raise Money by David Champion, HBR, September 2000
• Raising Money in Tough Times by Sherman et. al. Entreworld.org http://www.entreworld.org/Content/EntreByline.cfm?ColumnID=456

Class 4--February 10

Exec Summary Working Session

• Announcements--w/ notes from class pln0210.ppt

Handouts

• Charting Your Company's Future by Kim and Mauborgne, HBR, June 2002
• Start-Ups Pay Dearly to Survive During 'Down Rounds' of Today by Kara Scannell, WSJ, February 4, 2003
• Value Acceleration: Lessons from Private-Equity Masters by Rogers, Holland, and Hass, HBR, June 2002
• Venture Capital Fundraising in 2002 Reflects Key Industry Trends by Thomson Venture Economics/National Venture Capital Association, February 10, 2003 http://www.nvca.org/
• NRG Investments case from Strategic Electronic Marketing 2e by Brad Kleindl, Thomson, 2003

Assignments due

• Executive Summary--draft

Class 5--February 17

Presidents Day--no class

Assignments due

• Executive Summary--final

Class 6--February 24

Venture Capital view

• Announcements pln0224.ppt
• Guest: Steve Hyndman, Prospero Ventures USFfeb2003.ppt
• Executive Summary Review sum0224.xls

Handouts

• Trends in Legal Terms in Venture Financings in the San Francisco Bay Area (Fourth Quarter 2002), FENWICK & WEST
• Simulation assignment instructions

Assignments due

• Evaluate Exec Summaries

Class 7--March 3

Angel Investors/NRG case

• Announcements pln0303-notes.ppt
• Guest: Sam Tagaya, Angel Capital Network

Handouts

• Business Angel Investing Groups Growing in North America, Kauffman Foundation, October 2002

Assignments due

• Case: NRG Investments

Class 8--March 10

Market Research

• Announcements pln0310.ppt
• Guest: Anne Wenzel Econosystems.com on market research for startups Market_Research_for_a_Start-up.ppt

Assignments due

• Business Plan--draft

Class 9--March 17

Spring Break--no class

Class 10--March 24

Entrepreneur's View

• Announcements pln0324.ppt
• Guest: Alan Lattanner, CEO Blue Iguana Networks
• Revised financials p0324-t01-Boomerang_Financials-ce.xls

Assignments due

• BP Presentation--draft 1
• Business Plan--final

Class 11--March 31

BP Presentation

• Announcements pln0331.ppt
• Revised (partially) financials p0331-t01-Boomerang_Financial_Template_modified-ce.xls

Assignments due

• BP Presentation--draft 2

Class 12--April 7

Incubators/BP Presentation

• Announcements pln0407.ppt
• Guest: Kim Fisher, Women's Technology Cluster USF_WTC4_2003.ppt

Assignments due

• BP Presentation--draft 3

Class 13--April 14

Case: Cover-It

• Announcements pln0414.ppt
• Case: Cover-It

Assignments due

• Case: Cover-It
• BP Presentation--final

Class 14--April 21

Case: Securities Online

• Announcements pln0421.ppt
• Case: Securities Online
• Valuation val0421.ppt
• BP Presentation p0421-mba-689-BUSINESS_PLAN_COMPETITION.ppt

Assignments due

• Case: Securities Online

Class 15--April 28

Case: Bodacious

• Announcements pln0428.ppt
• Case: Bodacious Studios
• Legal Issues leg0425.ppt

Assignments due

• Case: Bodacious Studios Inc.

Class 16--May 5

Golden Week--No class

Class 17--May 12

Simulation Results, Metrics

• Announcements pln0512.ppt
• Discuss Simulation Results
• Metrics met0504.ppt

Assignments due

• Simulation: Venture Out
• Course Feedback
• Project Post Mortem

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