MBA 659 Home Page

USF MBA 659

Welcome to the Web site for MBA 659
Internet Business & Marketing.

	Come prepared with ideas and questions for our futures panel.
	Individual post-mortem assessments are due on 12/07, details are here.
	Please let me know by 12/10 if you want to keep your Web account till next semester or convert to a regular rho.net account.
	Feedback, please. We are getting towards the end of the semester and I am designing new courses. Please send me an e-mail outlining what worked best in this class and what we should improve. Thank you.
	From 11/09 class: the supply chain 'Beer Game' appears in the Learning Organization book (The Fifth Discipline by Peter Senge), illustrating the advantages of learning organizations and the power of information. A Beer Game simulator is available on the Powersim Web site. Blown to Bits by Philip Evans and Thomas Wurster discusses ANX (Automotive Network Exchange) and other initiatives in Chapter 9, Deconstructing the Supply Chain. My Blown to Bits presentation is available here but does not cover ANX.
	New Help Wanted list on my Web site. Includes internships, graduate assistants (I am looking for 3) and real jobs. Please send me an e-mail if you are interested being my Graduate Assistant.
	Philip Greenspun (author of Philip and Alex's Guide to Web Publishing) will be teaching a free one day Web course at Berkeley on 11/19, see http://photo.net/teaching/one-day-web.html for details.
	Question: in Doug Case's Plan under Sales Force there is an category called Transaction Form, what does this mean? Answer: this refers to the form or type of sales transaction. For example, a product sale online, a product sale in a store, a subscription sale, etc.
	Reminder: please follow the formatting standards and file name conventions given in the syllabus.
	Steve Comfort has set up a group for us at www.egroups.com/list/usfbschool, sign up and check out the links and materials he has provided. Let me know what you think of the service.
	I have set up a feedback page for each team that includes comments on your Web sites. I will add other feedback to these pages as I grade things.
	Please add a mail-to link to the home page of your team Web site that allows me to send to the entire team.

There are some changes to the syllabus and all remaining assignments have been defined. The Web page for each class has the details of the assignments and links to the companies.

	October 19 class materials including Steve Comfort's slides.
	October 12 class materials are here including Ken Manning's presentation.
	October 5 class materials are here.
	September 28 class materials are here including Doug's slides. Third Voice software is at http://www.thirdvoice.com/.
	September 21 class materials are here. The URL for WebFerret that Walter Dee mentioned is http://www.ferretsoft.com/netferret/index.html.
	September 14 class materials are here including Geoff's slides.
	September 7 materials are here including Andrew's slides and additional data on radio and e-commerce.

When selecting News items, please look for current events that you think will have a significant impact on business practices or the shape of the industry. Include future events only if we can participate in them or influence their outcome.

Teams presenting News and Application Briefs, please:

	Load your files before class.
	E-mail me your materials before 3 PM on class days.
	Time your presentations and stick to the 5 minute time limit.

Updating your Web site via FTP

File Transfer Protocol (FTP) may be used to transfer files to the server (publish your Web pages). Anonymous FTP is not allowed, you must specify the User Id and Password you received in class. Many Web page creation tools have built in support for FTP.

For some tools, like MS Front Page, you specify "usf.rho.net" as the FTP server, "public_html" as the directory in a separate field, and give your User Id and Password. The system automatically goes to the correct usf-tNN directory based on your User Id.

The ws_ftp95 le program is free and will do the FTP transfers from Windows machines. This program is on some machines at USF or can be downloaded from Ipswitch.com. You can transfer files by following these steps:

Start ws_ftp or click the Connect button and you will get a Session Properties window. Enter the following values:

Profile name: your choice
Host name/address: usf.rho.net
Host type: automatic
User ID: enter the user id you were given in class
Anonymous: clear the check box
Password: use the password you were given in class (you may be prompted for the password again)
Save Pwd: please clear this check box if you are using a shared computer
Account: leave this field empty

Click OK, and the program should connect to the server (you may be prompted for your password). Once you have connected, you should see two windows. In the window on the right you will see an entry for the public_html directory. Double click on this to open the public_html directory which is where you want to load your files. Initially this directory will be empty.

To upload files to the server, select one or more files in the window on the left and click the right arrow button (-->) to copy the files to the server.

To download files from the server, select one or more files in the window on the right and click the left arrow button (<--) to copy the files to your local system.

Updating the shared class web site via FTP

When you connect to the server specifying the User Id for a team as described above, you will automatically be connected to the directory for your team (/usr/people/usf-tNN).

To access the shared class directory (mba659) using ws_ftp95:

In the right window, double click on the Parent Directory symbol (the first entry in the window with an up arrow symbol and name '..').
This will display a list of directories (/usr/people/), scroll down until you find mba649. Double click on the mba659 name to open the directory.
This directory contains a sub-directory public_html. Double click on the public_html directory name to open the directory.

Upload or download files for the shared class Web site to the public_html subdirectory (/usr/people/mba659/public_html) using the procedures described above for updating your team area.

Spring 99 Students

Contents of this Web site are for Fall semester. Spring 1999 students, your class materials have been moved, send me an e-mail for the new location.

Office Hours

Rather than having fixed office hours, I am available most of the time by e-mail (chuck@ehrlichorg.com) or telephone (415-441-7140) at my home office. If you want to meet with me, please let me know in advance. I will be at USF on Tuesday and Thursday evenings, the best way to reach me during this time is via cell phone (828-9001). My USF office is McLaren 220 (422-5239) but don't count on finding me there.

Chuck Ehrlich