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MBA 649 E-Business Strategy --
Syllabus Classes References Student Info Guest Info
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Lecture: Introduction, Overview, What is e-Business?, Five Secrets Assignment: All students please complete this online questionnaire by 1/31. Assignment: Team 30 news for next week. Assignment: All teams start researching Web site business models for your assigned sites according to this list. For 2/01, understand the business model of each site. There is no specific deliverable at this time. Handout: Exploiting the Virtual Value Chain by Jeffery Rayport and John Sviokla, Harvard Business Review, November, 1995 Handout: The Essentials of MLA Style by Joseph Trimmer, Houghton Mifflin, 1996, pages 14-17. Handout: Syllabus. |
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